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Increase Member Retention & Conversions with Personalized Video Messaging

In the health and wellness industry, one of the biggest struggles can occur around member retention and conversions. Losing new members after their first class can be frustrating, and formerly “on fire” members skipping class and eventually canceling can get us down, but there are ways to prevent this from happening. Personalized video messaging is …

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Giving Tuesday Now What?

Are you finding yourself saying, “Yay! We executed a Giving Tuesday campaign, and our supporters loved it! Now what?” Or maybe you are thinking, “Shoot, I didn’t do anything for Giving Tuesday and now I have my Year-End Appeal, now what?”  Whether you executed a Giving Tuesday campaign or not, the period between Giving Tuesday …

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Donor Engagement: 4 Tips for Boosting Involvement

Donor engagement is the beating heart of any fundraising-centered organization. After all, successfully engaging your donors is what will make the difference between a one-time donation and a long-lasting relationship with a donor.  Unfortunately, the pandemic hasn’t made engaging donors any easier. Not only has it restricted in-person engagements, but it’s also accelerated the rise …

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