Author name: Rick Russell

What IS and ISN’T Personalization?

What is personalization?  Personalization is the action of designing or producing something to meet someone’s individual requirements. What if Amazon, Netflix, or Uber were nonprofits that relied on fundraising to function?  These are brands that consistently deliver us a personalized experience, and for better or for worse, it keeps them relevant in an increasingly crowded …

What IS and ISN’T Personalization? Read More »

How KindKatch Propelled A National Conference’s Registrations with Personalized Engagement

Results Campaigns: 10 Days: 30 KindKatches Shared: 15,268 Registrations Influenced: 142%+ KindKatch In Action Raise 2021 sponsored by OneCause was preparing to launch its 5th annual fundraising conference. The team engaged KindKatch to help drive registrations. They created a Raise campaign that featured personalized videos from conference speakers and industry leaders. They directly texted segments …

How KindKatch Propelled A National Conference’s Registrations with Personalized Engagement Read More »

Scroll to Top